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Small data and big data: how SMEs can innovate without large resources

05 June 2025

Small data and big data: how SMEs can innovate without large resources

When we talk about innovation in tourism, we usually think of large volumes of information and sophisticated technologies: that's big data. But there is also a more accessible and closer way for SMEs:...
5 AI Trends That Are Revolutionizing Tourism Graphic Design

23 April 2025

5 AI Trends That Are Revolutionizing Tourism Graphic Design

Tourism graphic design is experiencing a real revolution with new trends. Posters, maps, guides, and even immersive experiences are changing thanks to artificial intelligence (AI). On the Costa del So...
How to use ChatGPT and Bing to boost your tourism business on the Costa del Sol

24 March 2025

How to use ChatGPT and Bing to boost your tourism business on the Costa del Sol

The tourism sector is constantly evolving, and artificial intelligence (AI) has become a key tool to improve the traveler's experience and optimize business management. On the Costa del Sol, a destina...
Tips for Making the Most of Technology in Tourism

26 September 2024

Tips for Making the Most of Technology in Tourism

Technology is revolutionizing the tourism sector, enhancing the experience for all travelers. From apps that make trip planning easier to tools that optimize destination exploration, innovation plays ...
What are the latest technological trends in tourism?

05 July 2024

What are the latest technological trends in tourism?

In the digital age, tourism has been one of the sectors that has most adapted to new technologies to improve the traveler's experience. As we move into 2024, these innovations continue to evolve, offe...
Trending destinations: How do social media influence travel choices?

24 May 2024

Trending destinations: How do social media influence travel choices?

Artificial intelligence (AI) is transforming the tourism industry by allowing companies to adapt more efficiently to travelers' needs and preferences, offering personalized experiences. In the digital...
AI trends in 2024: how do they help tourism?

20 April 2024

AI trends in 2024: how do they help tourism?

Artificial intelligence (AI) is transforming the tourism industry by allowing companies to adapt more efficiently to travelers' needs and preferences, offering personalized experiences. Next, we showc...
Google arrives on the Costa del Sol: new cybersecurity centre

09 February 2024

Google arrives on the Costa del Sol: new cybersecurity centre

On 29th November, an unprecedented event took place on the Costa del Sol: Google opened its new cybersecurity centre in Malaga, specifically at Muelle Uno. The decision of the US giant to establish it...
The 7th edition of Tourism HUB: pushing for innovation in the sector

18 September 2023

The 7th edition of Tourism HUB: pushing for innovation in the sector

La Costa del Sol, conocida por su impresionante belleza natural, su rica cultura y su encanto mediterráneo, es desde hace décadas uno de los destinos turísticos más populares de España. Sin embargo, e...
Six Web 3.0 applications that you need to know

15 September 2023

Six Web 3.0 applications that you need to know

The constant advancement in technology has given rise to a new phase in the evolution of the web, known as Web 3.0. This step forward will radically change the way in which we interact online and come...
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