The 7th edition of Tourism HUB: pushing for innovation in the sector
La Costa del Sol, conocida por su impresionante belleza natural, su rica cultura y su encanto mediterráneo, es desde hace décadas uno de los destinos turísticos más populares de ...
Sep 18, 2023Six Web 3.0 applications that you need to know
The constant advancement in technology has given rise to a new phase in the evolution of the web, known as Web 3.0. This step forward will radically change the way in which we ...
Sep 15, 2023What is open innovation and what are its advantages?
In a dynamic world that is in a constant state of flux, innovation has become the driving force of evolution and the ticket to success for all sorts of sectors. One of the ...
Aug 17, 2023Looking for new trends? Discover five forms of innovation in tourism
The tourism industry has evolved significantly in recent decades, driven by advances in technologies, changes in travel preferences and the need to adapt to a world that is in a ...
Aug 10, 2023Search Generative Experience: a great opportunity for tourism
In the digital era that we live in, the online presence of tourist destinations is fundamental in attracting travellers from all over the world. With the advancement of new ...
Jul 12, 2023ChatGPT: an invaluable tool for tourist information centres
In the digital area in which we live, artificial intelligence (AI) is revolutionising practically every aspect of our lives. From e-commerce to customer service, AI has ...
Jul 12, 2023Tourist websites: how to optimise the user experience
Tourist websites bring to light the popular opinion that a traveller wants comforts at every stage of their trip. And they’re quite right. These days, when we plan a getaway, buy ...
Jun 12, 2023The role of a scrum master in tourism’s digital transformation
In tourism, the scrum master is a decisive figure who combines the areas of business and technology. The key is communication. But what is a scrum master? And what are we ...
Jun 08, 2023What is the most popular social media site and why?
Social media sites are much more than spaces for connection: when well-managed, they are also tools for business growth that will enable you to reach new audiences as well as ...
Jun 01, 2023Steps for a company’s digital transformation
What steps are needed for the digital transformation of a company? If you’re reading this, then you are most certainly asking yourself this very question. But before responding, ...
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