The new edition of the H&T Innovation Fair arrives on the Costa del Sol

 Tags: Business MICE events

The twenty-seventh edition of one of the most important events for the Horeca channel and the tourism industry in Spain will soon take place, we are referring to the H&T Innovation Show.

Specifically, it is scheduled for February 3, 4 and 5 and its location will be at the Malaga Trade Fair and Congress Center (Fycma). Its schedule will be from 10 a.m. to 7 p.m. (Monday 3 and Tuesday 4) and from 10 a.m. to 4:30 p.m. (Wednesday 5).

The meeting will be aimed at professionals linked to the hospitality, hospitality and tourism sectors throughout the national territory.

Read on for all the details about H&T 2025!

What is the aim of the H&T Innovation Show?

The H&T Innovation Showcase is presented as a unique space that will provide valuable opportunities to explore the latest innovations in the hospitality, hospitality and tourism sectors.

It will also facilitate the establishment of direct connections with prominent industry players , such as: Pepe Rodríguez, Ana Osorio, Antonio Moral, Rocío Arroyo, Ricardo Vélez, Quique Dacosta, Pablo Vega, Mauricio Giovanini, Josep Moreno Martín, among others.

This event, supported by the leading brands in the field, stands as a comprehensive platform where professionals can immerse themselves in practical solutions and have access to the latest technologies. This comprehensive approach aims to promote the growth of participants in a sector that is characterized by its competitiveness, digitalization and its firm commitment to sustainability.

In this sense, we can say that it is a point of convergence where excellence and innovation merge to offer an enriching experience, which adds tangible value to attendance at the event.

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Activities included in the H&T 2025 programme

The meeting will present a specialized program with innovative and useful content for professionals from the horeca channel and the tourism industry.

  • Kitchen Lab: creativity, innovation and the latest trends in gastronomy will be closely integrated into a compact space, encouraging direct interaction between speakers and professional visitors.
  • Main Stage: experiences and talks with a focus on trends for the subsectors of hospitality, hospitality and tourism will be presented. New concepts and digitalisation in the HORECA sector will be explored.
  • Tasting room: you will be able to discover the best selections of wines, both national and international, learn the arts of pairing and unravel the secrets of mixology from renowned sommeliers.
  • H&T Awards: H&T 2025 is hosting the sixth edition of the H&T AWARDS, with the aim of highlighting talent and innovation in the aforementioned sectors.
  • Aula Makro: area dedicated to offering workshops and courses aimed at hospitality professionals. Educational sessions given by leading experts in the sector.
  • Parallel professional calls: a key meeting place for the industry, congresses and sectoral forums of national scope are held, in line with H&T.
  • Conferences and workshops: participating companies and entities will carry out the planning and execution of activities and workshops during the event.

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H&T Innovation Show 2025 is set to be a success

More than 500 companies and entities, more than 60 experts in the content programme, 30 leading chefs and Michelin stars will participate in the H&T Innovation Fair 2025 and 26,000 square metres will be allocated in three pavilions.

This edition points to it being a total success.

Participating in H&T translates into a unique opportunity to stay ahead of the curve, adapt to emerging trends, and thrive in an ever-evolving business environment.

Don't miss it!

  
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