No one doubts that the events business in the Costa del Sol is a strategic one. Communication, company diversity and the cosmopolitan cities in the province of Malaga have allowed this industry to thrive. And inside this complex network of conference and convention tourism comes a new private events service by Startlie Group: Starlite MICE. With Marbella the heart of the Starlite music festival Starlite Occident, filling its unique outdoor venue in July, August and September in 2023, what does this new business venture for luxury events bring to the table? We’ll tell you.
Starlite MICE, another step into luxury
Starlite MICE is the new branch of Starlite Occident that looks to build bridges between the boutique music festival and the most exclusive of luxury in the events world. Its innovative proposal offers business event planning and management and services, from logistical support to offering the Starlite team’s expertise in the field.
With the Marbella Auditorium venue oozing luxury from all sides, Starlite MICE events has everything is needs to provide exclusivity and extravagance:
- A first-class team from the Starlite Group
- Tailored advice on the development of events.
- Event logistics facilities based in Marbella, a well connected city.
- A wide choice of specialised companies and services at your disposal all over the Costa del Sol.
Source: Starlite
Starlite Occident music festival brings the best music from all over the world, gastronomy, and famous faces all to just one place, creating an atmosphere unique to exclusive upmarket events. Artists like Ludovico Einaudi, Michael Bolton, Miguel Ríos, Iggy Pop and Rod Stewart will delight crowds this year with performances in 2023 on the Marbella auditorium’s two stages.
Experiences in an unparalleled setting
Starlite MICE has the advantage of offering its services in a privileged location. If you’re looking for something a little different with a touch chic, a natural balance between tranquillity and buzzing vibes, as well as all the services imaginable, you'll find Starlite MICE a high-flying partner for your event planning.
The new MICE branch of Starlite Group works on the magical stage that Starlite Occident takes place on, an auditorium in the middle of Marbella surrounded by a dramatic stone quarry with different spaces to hang out in. And if the setting isn’t enough, being in the Auditorio de Marbella makes you feel like you’re in Hollywood because of the large showbiz white letters about the Malagueña rocks. Doesn’t this cinematic-like backdrop seem perfect for your event?
Private Starlite events: a wide range of options
Within this new world of possibilities open to any Starlite festival-goer there are plenty of things to explore. Corporate events like conventions and conferences during the festival, for example, or make the most of the festival setting with some team building - which has been booming in the region for a few years now - to strengthen relations between colleagues, and lastly experiences, which could take the form of escape rooms, wine or food tastings.
Source: Starlite
What’s more, you could organise workshops, seminars, fairs, incentive trips, and product or service launches. The latter is an especially interesting idea for the automobile sector which could easily take advantage of all the perks Starlite MICE has in store.
The MICE sector, a booming tourism industry in the Costa del Sol
The Costa del Sol is an exceptional destination for the MICE tourism industry. With lots of available event spaces all over the region, this is a key hub for conventions and conferences in Spain. This is coupled with highly developed transportation links, making the area incredibly well connected, and companies specialised in services on offer to help you organise whatever event you need in style, including catering, private transport, or training businesses.
Want to enjoy some of the best music and luxury Starlite MICE can offer in 2023? All the amenities and great music that you’re looking for are all here at the best boutique music festival, where you can now organise your very own events with great success.
