The tourism industry has evolved significantly in recent decades, driven by advances in technologies, changes in travel preferences and the need to adapt to a world that is in a ...

In the digital era that we live in, the online presence of tourist destinations is fundamental in attracting travellers from all over the world. With the advancement of new ...

In the digital area in which we live, artificial intelligence (AI) is revolutionising practically every aspect of our lives. From e-commerce to customer service, AI has ...

Tourist websites bring to light the popular opinion that a traveller wants comforts at every stage of their trip. And they’re quite right. These days, when we plan a getaway, buy ...

In tourism, the scrum master is a decisive figure who combines the areas of business and technology. The key is communication. But what is a scrum master? And what are we ...

Social media sites are much more than spaces for connection: when well-managed, they are also tools for business growth that will enable you to reach new audiences as well as ...

What steps are needed for the digital transformation of a company? If you’re reading this, then you are most certainly asking yourself this very question. But before responding, ...

Thevirtual metaversecombines different types of technology, including virtual reality, augmented reality and video to create a digital universe where users “live”. It is ...

In the last few decades, artificial intelligence (AI) has revolutionised the tourism sector. There’s no doubt that this technology has shifted from playing a smaller part, to ...

To make sure your dream trip goes entirely to plan, you need to start preparations plenty of time in advance. If you are someone who enjoys planning getaways as much as taking ...